Since founded in 1908, SENOH has continued to grow in the field of manufacturing hard-ware sports and exercise equipment.

Today, Senoh has not limited its activities to the field of athletic sports, contributed as an enterprise supporting the most basic elements in the field of social sports as well as physical and health build-ups on the wide national level.

Senoh wishes “to build the bright future through sports”. Senoh is excited with enthusiastic hope not simply for its manufacture and sales of sports and fitness equipment, but also development of new fields (sports medicine etc) on the basis of long cherished history and know-how since foundation (1908).

Celebrating 100th anniversary, Senoh continues aiming to achieve the superiority of its quality in the market by examining for the best material and applying its unique technologies cultivated in its history.


SF Sports Trading Private Limited has been appointed as the official distributor in Singapore in 2019.

Our goal is to provide Senoh products & services to the sporting facilities in Singapore.